Retailers: Creating a Warm Welcome Back

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Webinar 1:  Creating a Warm Welcome Back

As our towns start to open up again to customers it is important not only that businesses follow the new guidelines set out but also that customers feel confident to return to Shop Eat and Enjoy what our towns have to offer.

How do you still create that magical presence to entice people to come into your shop?  Mags McAlpin, visual merchandising professional, outlines the tools you need to create a warm welcome back for your customers whilst adhering to the guidelines.    

Click here to view 




Forthcoming Webinars

Webinar 2: Retail Recovery Action Plan.  Keeping the Retail Magic Right Through to 2021 

Retail is changing and the demand is for a better experience.  That better personal experience starts from that first look in the window right through to closing the sale.

During this session Mags McAlpin, Creating Retail Magic, will provide a detailed walk through on putting together a Retail Recovery Action Plan from now until 2021.  


There are 2 parts to the session:


Part 1: [38mins] coming soon

Recreating the Magic of Retail with Mags McAlpin

·        Visual Merchandising and Promotions Canvas

·        Consumer Confidence and Optimism: a snapshot of our retail world

·        Ready to Serve: Government Guidelines on Best Practice for creating a safe retail space

·        Rethinking Your Interior: Store layout and creating a safe and trustworthy welcome to your space


Part 2: [52mins] coming soon

Recreating the Magic of Retail with Mags McAlpin

·        Creating Retail Magic: Visual merchandising ideas for Summer/Autumn 2020

·        The Most Wonderful Time of the Year: Preparing for Christmas 2020

·        First Footing:  Thinking about 2021

·        Questions and Answers

·        Support details


By the end of this session, you will have the tools to put together a Retail Recovery Action Plan and Keep that Retail Magic right through to 2021. 


Further Support

Please see the following links with information for retailers. 

Advice for Retailers from Our Environmental Health Team

Advice for Retailers from The Equality Commission

BRC USDAW Guidance on Social Distanciing in Retail Stores and Warehouses

UK Government Advice on Working Safely in Shops and Branches during COVID-19


If you have a query regarding your business reopening, please contact our Environmental Health Team in the first instance Tel: 028 2766 0257 or Email:   

To contact the Town & Village Management Team email us at:

To contact the Business Support Team email us at: